What is a Blog ?| What is a Blog in 2020

What is a Blog ?

Blog

A blog is an online journal or informational website displaying information in the reverse chronological order, with the latest posts appearing first.

A blog is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts).

It is a platform where a writer or even a group of writers share their views on an individual subject.

Many blogs provide commentary on a particular subject or topic, ranging from politics to sports. 

Others function as more personal online diaries, and others function more as online brand advertising of a particular individual or company. 

A typical blog combines text, digital images, and links to other blogs, web pages, and other media related to its topic. The ability of readers to leave publicly viewable comments, and interact with other commenters, is an important contribution to the popularity of many blogs. However, blog owners or authors often moderate and filter online comments to remove hate speech or other offensive content. 

Most blogs are primarily textual, although some focus on art (art blogs), photographs (photoblogs), videos (video blogs or "vlogs"), music (MP3 blogs), and audio (podcasts). 

In education, blogs can be used as instructional resources. 

These blogs are referred to as edublogs. Microblogging is another type of blogging, featuring very short posts.

There are many reasons to start a blog for personal use and only a handful of strong ones for business blogging. 

Blogging for business, projects, or anything else that might bring you money has a very straightforward purpose to rank your website higher in Google increase your visibility.

As a business, you rely on consumers to keep buying your products and services. 

As a new business, you rely on blogging to help you get to these consumers and grab their attention. Without blogging, your website would remain invisible, whereas running a blog makes you searchable and competitive.

So, the main purpose of a blog is to connect you to the relevant audience. 

Another one is to boost your traffic and send quality leads to your website.

When you use your niche knowledge for creating informative and engaging posts, it builds trust with your audience. 

Great blogging makes your business looks more credible, which is especially important if your brand is still young and fairly unknown. 

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It ensures presence and authority at the same time.

Blog structure

The appearance of blogs changed over time, and nowadays blogs include different items. 

But, most blogs include some standard features and structure. 

Here are common features that a typical blog will include:
Header with the menu or navigation bar

Main content area with highlighted or latest blog posts

Sidebar with social profiles, favorite content, or call-to-action

Footer with relevant links like a disclaimer, privacy policy, contact page, etc.

Blogs and Websites

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A majority of people still wonder whether there is any difference between a blog and a website. 

What is a blog and what is a website? It’s even more challenging to differentiate between the two today. Many companies are integrating blogs into their sites to perform the same function.

What differentiates blogs from websites?

Blogs need frequent updates. Good examples include a food blog sharing meal recipes or a company writing about their industry news.

Blogs promote perfect reader engagement. 

Readers get a chance to comment and voice their different concerns to the viewer. 

Static websites, on the other hand, consists of the content presented on static pages. 

Static website owners rarely update their pages. 

Blog owners update their site with new blog posts on a regular basis.

What is Blogging?

In the early 2000s, blogging emerged in all different phases when several political blogs were born. 

Also, blogs with how-to manuals began to appear. 

Established institutions began to note the difference between journalism and blogging. 

The number of bloggers in the United States is set to reach 31.7 million users in 2020.